George Davies exerts a lot of influence over M&S. The man behind Next and the Asda George range, was brought in under the previous Marks regime of Luc Vandevelde. Since then, his Per Una brand has lit up the doom at Marks like a beacon. But there’s a snag with all this. Maybe M&S needs George more than he needs the former High Street darling.
During that period when Philip Green was making his attempted swoop for the retailer, doubts started to emerge on who owned what, until in October last year when M&S finally forked out £125mn for full ownership of the Per Una”company, brand and people.”
Now it’s been reported that M&S boss, Stuart Rose, is ready to fire George Davies. According to the Sunday Telegraph, one director of Marks has said Rose was tired of “playing the patsy” and “George has been stringing M&S along, presumably in the hope of securing a better deal from someone else.”






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