Okay, the records don’t go back that far, Gartner has been compiling statistics on mobile phone sales since 2001. Even so, a 22% rise in one quarter is impressive.
Western Europe, especially Germany and Italy as well as Asia Pacific and South America all saw big surges in sales. Markets in North America and Japan were more subdued.
In total, world wide mobile phone sales came in at 205.4 million. Gartner now estimates that total mobile phone sales for this year will be 810millon.
Total sales in Western Europe were 40million. In Eastern Europe and Middle East sales were 39.7% up on last year to 39.7million units. Sales in Latin America were up 46% to 26.1million (Brazil accounting for a third of all sales.)
Further East, Asia Pacific saw a 27% rise to 52.2million, but in Japan sales were up by just 0.6%.
As for companies, Nokia led the pack with its market share jumping from 31% to 32.6%. In terms of percentage growth Motorola did even better, but it was a lacklustre period for Siemens - seeing its market share falling from 7.6% to 4.6%.
The question is though, why is it that the North American and Japanese market did not do so well? Maybe, it’s got something to do with the popularity of other accessories. Mobile phones as replacement products are after all fashion items. As such they are in direct competition with other electronic toys, such as iPods.
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