What do you think of when you hear about the Indian economy and the UK. Do you think of cheap labour? Do you think of jobs moving east? A lot of us do, says a committee of MPs, and that is a big problem.
The Indian work force is made up of highly educated individuals and for the UK it represents an outstanding investment opportunity. With our cultural, not to mention linguistic ties, India could be the key to our future prosperity.
But “UK investors don’t yet really understand the opportunities that India presents,” said the parliamentary committee chairman, Peter Luff. UK investors have been too heavily influenced by media reports promoting India as a threat, and are wasting the opportunity.
Perhaps the problem for India, in the psyche of many Brits, that it has become synonymous with call centres. Most of us hate the phenomena of call centres, with their touch button instructions, and pressure on operators to deal with as many calls as possible.
Comments
Trackbacks