June 26, 2006 | posted by Michael Baxter in Uncategorized |

UK advertising saw a 2.6% rise in 2005, hitting £19bn. “It’s the fourth year of positive growth since the 2001 recession,” says the Advertising Association.

No prizes for guessing who the big winner was. Internet advertising was up 65.6%, and was worth a total of £1,355mn last year.

TV advertising also saw a rise on the year, up 3% to £4.8bn. National and regional newspapers saw a decline, however, falling 2.8% to £1.9bn and 4.4% to £2.99bn respectively.

For further information

Advertising expenditure in the United Kingdom reaches almost £19 billion in 2005 Advertising Association