Have you noticed how new media companies are looking at old fashioned business models? Google has been looking hard at harnessing traditional media as an advertising model. Carphone Warehouse’s big USP in the battle to dominate broadband comes in the shape of its High Street presence. And then there’s ‘3′. The mobile phone network company is strengthening its High Street muscle.
It’s taking over 95 stores from Link and 02. It’s a big ramp up for the company, since up to now it has had just 30 retail stores, although it does have 130 concessions.
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